Legal blogs are mostly written by passionate lawyers who love their profession. They often write blogs to update their law firm’s site in order to attract more clients online. But they fail to acknowledge and apply the effective ways on how to truly acquire high ranking for their legal blogs.

 

If you are one of these lawyers, here’s some ways on how to acquire high ranking for your legal blogs. First, you need to have a distinct headline that is clearly descriptive. A lot of search engines like Yahoo, Google and Bing will utilize your headline when it comes to giving value to your blog. Having a clear and eye- catching headline can help you boost your search engine ranking and will also increase the chances of viewers reading your stuffs.

 

You also need to include law related terms in your law firm’s keywords. These terms should be the ones which a lot of potential clients are most likely to use when searching for lawyers. You can include your practice area and any law related words or your profession. To effectively come up with the right keywords, you can choose to hire an SEO team. After you have the list, you should include these keywords naturally in your legal blog. Avoid too much repetition of your keywords as this might discourage viewers from continuing to read your posts.

 

Ranking at a highly used keyword phrase takes time especially if you have a lot of competitors utilizing the same keyword. So you need to focus more on having niche topics for your blogs. You should also post at least once every week since having fresh contents can help you attract more potential clients.

 

Organizing your blogs is also important. Before you publish your blogs, especially if you have a WordPress site, categorize it according to its subject. You can also add tags in your legal blog posts. Tags are phrases that are related to your blog topics. Doing these organizing of blogs can help you a lot in terms of optimizing your law firm site.

 

After your blogs are set, you can now post it in your social media accounts like Facebook, Twitter, etc. You can also post a link to your old articles that is related to your blog topic. This can help your readers to engage more in reading your other blogs and stay in your site.

 

read more on Facebook marketing for lawyers here

 

Apply these simple ways that any lawyer can do independently when it comes to acquiring high search engine ranking for their legal blogs.
If you law firm does not have time to write blogs Dallas based attorney marketing firm  One SEO Company will train a legal writer for you. We can help you find law students or train someone in house to help you get traffic that will convert in qualified leads for your law firm.

 

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