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For years, SEO professionals have lived inside Google Search Console (previously known as Google Webmaster Tools) almost as if we’re building our own Sims world for SEO.

If you’ve mastered the art of optimizing your website with the help of Google Search Console, you most likely have your site on lock.

But does Google Search Console play a role in Google’s ranking factors? Can you benefit directly from connecting your site to Google Search Console?

Let’s get those questions answered below.

The Claim: Google Search Console As A Ranking Factor

At one point or another, I’m sure you’ve heard the myth that using Google Search Console can improve your rankings. It’s the same with other Google products (e.g., Google Analytics, Google Ads, Google AdSense).

But is that…

Read Full Story: https://www.searchenginejournal.com/ranking-factors/google-search-console/