- Duracell is seeking tech enthusiasts to help get its TikTok channel off the ground, according to a news release.
- Winning applicants to the Duracell Labs Techs program will produce content centered around lifehacks and battery-powered gadgets while promoting the brand’s #EngineeredForMore positioning. The three-month role pays $15,000 and is based out of a new workshop space in New York City.
- Duracell is taking on a maximum of three creators and prioritizing candidates who are familiar with TikTok trends, can improvise in a team setting and are self-proclaimed nerds. Applications are open through the end of October and the company is employing established creators to get the word out.
Duracell is issuing an open call for tech geeks who wield social media savvy and a passion for hobby areas relevant to its battery products, whether those be science, engineering, gaming or outdoor adventuring. The company is taking a crowdsourced approach to developing its…