SeatGeek announced that it has reached a deal with Paciolan, making the company the secondary ticket marketplace partner of choice for the ticketing provider that powers a huge percentage of NCAA athletics in North America. The deal means that Paciolan’s existing secondary marketplace partner – StubHub – will be phased out over coming months, with SeatGeek expected to be fully integrated by the summer of 2023.
According to the deal announcement, SeatGeek resale services will be directly integrated with Paciolan’s primary ticketing system with an expected start date in July 2023. The agreement extends SeatGeek’s reach to include Paciolan collegiate and live events clients, who will use SeatGeek’s API-driven technology to deliver tickets to consumers shopping for tickets across the more than 150 intercollegiate athletics departments using Paciolan as their primary ticketing provider, which includes 20 of the top 25 brands in the space.
“Paciolan is thrilled to join forces with…
