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Gen Z and Millennial Customers

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Millennials are now the largest generation alive in the United States. They recently passed the baby boomers generation, and constitute the largest segment of the U.S. labor force. This new development is quite crucial for both large and small businesses alike as millennials and Gen Z, who were typically born from the mid-1990s to early 2000s, differ significantly from earlier generations in terms of education, spending habits and lifestyles. A recent survey conducted by Vistaprint…