SINGAPORE–(BUSINESS WIRE)–Standard Digital is here with you on Social Media Marketing Tips! In Hong Kong, digital marketing campaigns and advertising spending make up 42% of Hong Kong advertiser budgets in 2021. To evaluate paid media campaigns, conversion tracking is a way to monitor the effectiveness of an ad campaign, it helps you to analyse customers’ behavioural data.
Sounds great? Slow down. Here are the 3 key facts that you must know before start tracking your conversion of digital marketing campaigns online!
1. Revisiting Your Goals(Find your KPI) | 檢視您的目標
Singapore has seen a shift towards digital marketing, proven by its total digital as sped at USD $710 million in 2019. What is the goal in your mind before you design an ad campaign? Promote a new service or product of yours or gain exposure in the increasingly competitive market?
It is time to come up with a defined, established and quantifiable objective. We, Standard Digital, believed that learning from competitors…
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