Twitter has emerged as one of the leading social media platforms in the last decade, and today no business can ignore it when it comes to digital marketing. Due to its unique features which include a character limit of 280 characters on all posts and updates, marketing for Twitter is quite different compared to other social media platforms. Despite the fact that Twitter’s user growth has reached a plateau, you still can’t ignore its millions…

According to Google, they’ve already helped more than 150 million local businesses since they launched Google My Business five years ago. If you are one of those businesses, you might have noticed that GMB has very limited features, and this latest news that they have rolled out new ones is really something every local business should be aware of and should leverage from. On the 20th of June, Google announced that they were rolling out…

SEO has been an integral part of online marketing since the advent of search engines almost 2 decades ago. Many people have started assuming that SEO is no longer important due to the rise of social media marketing and other Web 2.0 marketing techniques. Nothing can be farther from the truth, as repeated studies have shown that SEO remains one of the most effective tools in marketing a business online. The fact is, it is…

Can you imagine using Instagram without the hashtags? Hashtags make Instagram one of the most powerful social media platforms these days. Without hashtags, Instagram won’t be the Instagram we know today. But, just like any other social media features, Instagram’s hashtags are also getting revamped every now and then to boost the quality of user experience. If you haven’t noticed already, there are some changes on how hashtags are used these days compared to the…

These are the 6 Changes in Instagram Algorithm in 2019 that you should know There’s no denying that if your business doesn’t have a social media presence on Instagram, you are missing on a lot of opportunities to market your brand to nearly a billion active Instagram accounts. But, just like search engines, social networks such as Instagram also changes their algorithm from time to time. This algorithm affects your content visibility and engagement, which…

One of the main reasons why you often get poor digital marketing results is because of the fact that you fail to plan properly. So, we decided to show you the basics of creating a digital marketing plan that can help improve your overall digital marketing performance. Planning is a crucial process that help you run a successful digital marketing campaign. Without it, you’ll just be wasting your time and effort in an endeavor with…

Mobile-First Indexing Is Now the Default Process in Indexing and Crawling Websites Google, the most popular and largest search engine worldwide, announces that starting July 1, 2019, mobile-first indexing will become their default in indexing and crawling websites on the World Wide Web.  This change means the mobile version of all new websites are now crawled and indexed by Google’s smartphone Googlebot by default. Why Is Google Doing This? The majority of Google’s millions of…

Personal branding is the process of creating a brand around a person, and is most commonly used to establish someone as the leading authority in their industry. Rand Fishkin of Moz is an excellent example of personal branding done the right way as he has successfully established himself as one of the leading authorities in the SEO industry. Personal branding is becoming increasingly important in today’s connected world as people are going to search for…

Personal SEO refers to the practice of using SEO tactics for optimizing search results for your personal name, and is an integral part of personal online branding. With the rise of search engines, more and more people are using the internet to search for people they may hire, start a business with, or award a contract to. What are the Reasons Personal SEO is important? Several studies have shown that almost 90% of recruiters search…

In today’s crowded internet space, no website can succeed without search engine optimization. The age-old mantra of “If you build it, they will come” has proven wrong time and again. SEO is a complex process which involves finding the right keywords, researching your competitors, and analyzing the internal structure of your site. Thankfully there are several tools for SEO which can make your life easier, especially if you are a hands-on business owner. In this…

As per HubSpot — The Instagram community has grown from 90 million monthly active users in January 2013 to 1 billion monthly active users as of June 2018. According to https://www.omnicoreagency.com/instagram-statistics/ blog post. Report Instagram Demographics 68% of Instagram users are Females.80% of Instagram users come from outside the U.S.77.6 million Instagram users are from the US.Instagram is used by 31% of American women and 24% of men.Six in ten online adults have Instagram accounts.32% of all Internet users are on Instagram.59% of internet…

Digital marketing expert Qamar Zaman says press release marketing can help businesses overcome three of the biggest content marketing challenges of the past year. As the new year begins, businesses everywhere have begun putting their plans into action for surpassing the successes seen in 2015 with their marketing efforts. Many who fell short of their goals have gone to great lengths to assess what went wrong during the past year in an effort to get…

Qamar Zaman a Dallas based SEO outlines fundamentals to link building In 2016 – 7 Mortal Sins in Off-page Optimization You Should Not Commit Again. It’s already 2016, but when I checked my inbox this morning, I still got emails from online companies wanting to publish a sponsored post on my blog with a back link to their commerce website. What these people are thinking? Real-Time Google Penguin is expected to hit within this month…

10 Game Changing SEO Trends Every Small Business Owner Should Know in 2016 A year ago, experts revealed that 57% of marketers believe that SEO has the biggest impact on lead generation. By 2015, Perform Insider reported that on average, conversion rates are 10 times higher from search compared to traffic from social media. Another report from B2B Marketing last year revealed that every month there are more than 10.3 billion Google searches. From this,…

When some experts declared user behavior as part of the most important trends that everyone in the industry should watch rise in prominence next year, a lot of eyebrows raised. The mere mention that it is actually part of Google’s search ranking algorithm can spark a heated debate. But, what is really the truth? Is it just pure speculation? Are their evidences that can prove that user behavior is indeed used by Google to rank…

According to statistics, consumers are 27 times more likely to click through online video ads than standard banners. In the US alone, rich media and video ads are the most preferred ad formats for ad buyers. It is noted that images which are more preferred two years ago are now declining in demand by 45%. It is predicted that digital video advertising in the country will reach at least $5.4 billion by 2016. YouTube as…

One of the most talked topics these days is the recent and more visible integration of tweets in Google SERPs. If you’ve done a search lately, you should have noticed that Google is now putting relevant Twitter data related to your search key terms on the first page of the results. Take the screenshot below for example. When you searched for Barack Obama, part of the main results on top are links to his Twitter…

With the renewed Twitter Google relationship local businesses that indulge in internet marketing can get SEO benefit as their tweets could show up in the Google search results. Just when web marketing was becoming more tedious and when SEO was becoming more difficult Google renewed its partnership with Twitter pumping in more life to the Google search results. Now twitter marketing using Tweets will find prominent space in the search results. Could be good news…

Analyzing website visitors including the task of determining who they are, why they come to your website and how you can improve their experience as users are among the most challenging parts in creating visibility for your brand or business on the web. Good thing is, there’s one very useful tool that has become the ultimate solution when it comes to analyzing online customer and prospect’s personas. It’s no other than Google Analytics. …

Without sufficient knowledge on how Google Search algorithms work, it would be quite difficult to create an organic strategy to boost your content or website’s visibility on the SERPs (search engine result pages). Learning the basic explanations how they use these algorithms to refine search results is the first step in fully understanding how the search giant rates and ranks websites. But, before we’ll delve with that, let’s have a quick discussion first about the…

Tips in Keeping Up with Your Network Connections in LinkedIn using the Relationship Tab If you have been using LinkedIn for quite a while but haven’t explored yet how you can leverage from its features that can help you track your network connections, then you are missing something really important. When 1 out of 3 professionals (http://wersm.com/top-linkedin-facts-and-stats-infographic) in the planet has a LinkedIn profile, the need to build a network that can help you make…

Compared to Google AdWords, Twitter Keyword Targeting in Timelines is less popular, thus not too many business owners (especially SMBs) are well acquainted on how it works and how they can benefit from it. It is also interesting to take note that this advertising platform is specifically designed for small to medium businesses. If you haven’t tried it yet, then keep on reading. What is Twitter Keyword Targeting in Timelines? This is Twitter’s advertising platform…

How to Use Public Relations to Improve Social Media Marketing 4 Ways to Improve your online press release distribution with social media How to use social media marketing to improve the PR side of your business is commonly discussed among marketers and business owners alike. Now, let’s flip the other side of the coin. Let us take a closer look on how you can use your Public Relations to improve your online marketing campaign, more…

“Hype Free Marketing” creator Qamar Zaman releases a new interview with Dallas based business leader Chad Henry, discussing a popular Twitter marketing tool. Dallas, Texas – A Dallas Texas-based drivers’ education company is crediting its success in finding new customers with use of a popular Twitter Marketing tool that assists users in searching for high potential prospects within their target area in real time. Drivers Education of America, an online drivers’ education provider, was recently…

Digital Marketing / SEO Expert Qamar Zaman Talks About Best Twitter Marketing Strategies for Small Business There’s no limit on what you can learn online more especially if you are good in searching the web. In some cases, it is better to DIY (Do It Yourself) than to wait for an expert to tell you what you need to do. This applies as well if you run out of better ideas on how to improve…

Curated from Bruce Clay and Rand Fishkin Qamar Zaman a Dallas SEO Explains and discusses predictions about Search Engine Optimization for this year 2015 that will change how lawyer sites are ranked. Search Engine Optimization (SEO) constantly has changes and updates due to its adaptation with the different search engine site’s algorithm especially in Google. That is why a lot of businessmen including lawyers strive to be updated on the latest trends and effective techniques…

Qamar Zaman a leading SEO Expert. He goes over seo tips and best practices for 2015. He also covers attorney marketing tips for 2015 in his video and Twitter marketing using twitter tool. While many traditional businesses are still grasping the basic foundation of online marketing, those who have already leveraged greatly from it are constantly adjusting and adapting to the technological side behind it. The ever changing technology behind online marketing, more specifically in…

10 Tips on How to Write an Email for Your Link Building Outreach One of the things most webmasters hate every time they check their inbox is an unsolicited email containing a ridiculously composed message overpraising their website’s content which doesn’t make sense because everything in it is awkwardly worded without getting into details. The worst is, the whole email is jumbled with wrong grammar and spelling errors. The ending is, well you should have…

Isn’t it hilarious? Why would you have to pay for your brand name to appear on top of Google’s SERPs? No matter how you want to see it, paying Google through their AdWords program to put your brand name on the top means you’ll be paying double – for your SEO team and Google AdWords. So, why some experts have managed to convince business owners to bid for their brand term (in AdWords) so that…

There have been many speculations and forecasts about lawyer marketing for the year 2015. Some of them are made by a number of experts in the legal industry. Among these experts is Larry Bodine from Law Practice Advisor. He provided his own predictions for legal marketing for this year. According to Bodine, lawyer site is now considered essential element in terms of marketing. There was a research made that shows law firms can generate more…

Lawyer PPC Expert Qamar Zaman Gives out some tips on how lawyers can use Pay-per-click without having to hire a team of marketing experts. Attorneys in general strive to be on top among all their lawyer competitors. Some lawyers hire marketing team to manage their Pay- Per-Click strategy. But for some lawyers who have limited budget for this kind of marketing strategy, here are some tips you can use in doing Pay- Per- Click without…

The year 2014 had the non-profit industry reeling with awe when ALS Ice Bucket Challenge campaign went viral and accumulated a staggering $114 million in donation. This tremendous outpouring of support was mainly caused by influencers who helped amplified the effort. According to Crowd Companies, the non-profit campaign got the participation of over 50 political figures, over 200 notable actors and actresses, over 200 athletes, and over 220 musicians. ALS Ice Bucket Challenge is a…

Google has hit the headlines many times in the past year or so for aggressive updates to its search algorithms. As a result, the world of SEO and Internet Marketing has never been in such an uproar. A quick online search reveals that a number of fairly high profile sites were affected by the changes in algorithm, taking what is widely considered to be a fairly major hit in search engine visibility. The Google…

Source (Dallas Internet Marketing Blog) — The Dallas based website design and marketing firm has announced the integration of iPhone and iPad development services into its offerings. Dallas, Texas – More than a simple trend, the development of iPhone and iPad applications is progressively becoming an effective tool for professional firms and business organizations to use to set themselves apart from competitors. Dallas based website design and Internet marketing agency, One SEO Company, agrees…

The Uproar Over the Recently Unveiled Google Panda Update Has for Many Internet Marketers Reached A Fever Pitch. Why? Ask an SEO Expert! From my experience, the unethical business practices of greedy website marketing companies have made it more difficult for those with less than superior SEO knowledge and practices to forge ahead in the online marketing game. Many are now dealing with the harsh effect of drops in Google search rankings and are struggling…

Source (Author Rank// AJ Kohn // March 30th 2012 // SEO) I just read this great blog post “Could AuthorRank be bigger than Panda”, by a fellow SEO expert AJ Kohn. I would not do justice if I add my 2 cents to this great work which has been well crafted. For my readers, I have also included a great video on this subject matter and related post on the subject of Panda. The idea…

Although social media is not directly used by Google as part of their search ranking factors, evidence and observations from experts’ independent studies and research show that they are massively indexing social media pages, and these say a lot of what they are not sharing to the public. One thing we learned from all these years, closely observing Google, is that, they don’t reveal a lot of significant aspects of their search algorithms to the…