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A five-year truce between rivals Alphabet Inc. and Microsoft Corp. came crashing down in 2020 when the tech giants found themselves at odds over their competing web-search businesses, according to testimony at the US government’s antitrust trial against Google. After a decade of fights, the companies forged a non-aggression pact in 2016, wanting a fresh start to their acrimonious relationship. But three years ago, the situation began to fray, Jonathan Tinter, a Microsoft vice president…

When you use an ad blocker and are not logged in as a paid subscriber, we no longer generate the revenue we rely on to bring you exclusive local business news. To continue reading, take advantage of our introductory subscription offer or disable your ad blocker.Read Full Story: https://news.google.com/rss/articles/CBMiZWh0dHBzOi8vd3d3LmJpempvdXJuYWxzLmNvbS9zYW5qb3NlL25ld3MvMjAyMy8wOS8yOC9nb29nbGUtYXBwbGUtbWljcm9zb2Z0LWJpbmctc2VhcmNoLWFudGl0cnVzdC5odG1s0gEA?oc=5

Research, write, and optimize in a click. Get personalized, ready-to-rank content in minutes and skyrocket your organic traffic! Unlock Surfer AI today Google has completed the September 2023 Helpful Content Update rollout, which began on September 14 and ended on September 28. Google says this update includes an improved classifier and brings several significant changes to the Helpful Content System, designed by Google to promote people-first content and demote content written for search engines. Google’s…