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One of the most common misconceptions about search engine optimization (SEO) is that it’s something that can just be done later. This mentality shows that some entrepreneurs still haven’t clearly grasped the essence of timing when it comes to optimizing content for search engines. When more than 90 percent of people on the internet using search engines, it’s not a good idea to delay search engine optimization, especially if most of your target audience is…

In this article, Qamar Zaman of KISS PR, a Dallas, TX  based website design, SEO, Google Advertising & Social Media Marketing expert, reveals tips for building a profitable website design. We are well aware of the need to have a website developed for our business. Website design, aesthetics, usability, and user and search engine friendliness have been discussed time and time again by various experts. These things are important in discussions about website design. Today,…

Capturing the interest of your target audience and gaining advantage from your competitors in organic search need a dynamic internet marketing strategy.  This can be done if you incorporate SEO into your Content Marketing. “Think of SEO this way: If a customer-focused content marketing program is the sandwich, then SEO is the mayonnaise. It touches nearly everything and enhances the overall flavor of the sandwich, but on its own, it’s not very appetizing.”| Michele Linn…

Search engine optimization is one of the general components of an effective website.   A website created with SEO in mind has an edge compared to those non-optimized ones.  Appearance, content, functionality, and usability are all major components of an effective webpage but all of these will be less effective without the 5th key element – SEO. Why SEO Has Garnered So Much Importance in Business? Search engine optimization garnered respect and importance in the online…

If you are a hands-on website owner who personally manages the optimization of your webpage, it is very important that you are equipped with the necessary tools to make your tasks easier and more convenient.  These tools are collectively known as extensions which can automatically be used if you are using Google Chrome as your browser. Extensions are applications or plugins developed by web programmers to run in browser platforms.   For search engine optimization, there…

Though Google is the leading search engine on the web, it is not the only important player in the market that search marketers should focus their efforts and attention to all the time. Yahoo! Search is the third biggest player in the search engine market and is an established media company worldwide.  Though the gap of market share between Google and Yahoo! is quite huge, making sure that you know how to make your website…

In the search engine optimization industry, link-building is always considered as one of the most important factors that helps increase search rankings.  And though Google is very clear that “creating back-links” for the purpose of improving search engine visibility is a violation against their policies, some webmasters and SEO professionals are still doing the practice. What is Artificial Link-building? Link-building strategies that are intentionally done to help a website rank on top of search engine…