One of the biggest problems currently faced by website owners and search professionals nowadays is on how to get rid of bad links that are pulling their search rankings down and causing their webpages to vanish from Google’s index. After the search giant released the Penguin Update last April, thousands of website owners were affected and most of them haven’t recovered yet until now. Signs that you are hit by Google Penguin Top obvious signs…
Gone are the days wherein web designers just do what they commonly do when it comes to designing a webpage. Website design nowadays is not just about publishing an aesthetically looking web portal filled with either flash or java scripts. Modern website design is now closely associated with search engine optimization (SEO). SEO now plays a vital part in website design development to ensure that the webpage being developed can be found easily by search…
Effective Ways to Become a Better Influencer We often see many influencers on TV, heard them on radio, and read their columns in newspapers, magazines, blogs, or even in social media networks. These people have the capacity to change other people’s views or opinions and can make their followers emulate what they are doing. Influencers are important people who play huge roles in business marketing as they can impact or affect other people’s behavior. One…
In business, it is very important to know the distinction between amateurs and professionals. This is also the same with blogging. Experts in the online industry can easily distinguish amateur bloggers from professional ones. One important factor in determining professional bloggers from amateur ones is through blog design. The design of a blog often affects how a blog site can attract visitors and readers. It also has the power to repel or make them stay,…
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The internet has paved way to a more dynamic and cost-effective type of marketing, wherein consumers are the ones who look for products and services they like, and marketers just simply relax and watch how the strategies they integrated work. This process of attracting target audience without massive and shameless strategies to divert their attention to your business is called Inbound Marketing. Inbound Marketing: A Closer Look If you are still a neophyte in the…
You can start by submitting authentic press release copies to credible press release distribution companies
Using Pinterest to Target the Female Audience Pinterest, the social media platform that shot to fame for an aesthetically pleasing pinboard style layout, has seen phenomenal interest from female Internet users. Although estimates vary as to the percentage split, with some sites reporting that the user base is upwards of 90% female, Google AdPlanner statistics show that women account for 79% of U.S. users as of May 2012. Whichever figure rings true for you, it’s…
Online marketing is mainly composed of inbound and outbound marketing. Of the two types of marketing, inbound now is much preferred by most businessmen and companies. One of the major strategies in inbound marketing (which are being used by most startups to gain online exposure) is Search Engine Optimization. But, with the latest algorithm updates from Google, its monopoly in the search industry is taking a toll onto search marketing professionals, most especially SEOs. With…
In search engine optimization, it is not only important that you get website commendations from outside sources, it is also important that you are developing your own web properties that you can control and can be used as complementary online properties to support your other websites. Just think of websites as square meters of land in the real world. The more land you own, the richer you become. This also goes the same in the…