Search engine optimization is one of the general components of an effective website. A website created with SEO in mind has an edge compared to those non-optimized ones. Appearance, content, functionality, and usability are all major components of an effective webpage but all of these will be less effective without the 5th key element – SEO. Why SEO Has Garnered So Much Importance in Business? Search...Read the story »
The Social Media and SEO tandem is not something new to us. These inbound marketing strategies are widely used by small and big companies to gain exposure and visibility online. Each strategy co-exists independently but combining them can give more advantages especially to online businesses that greatly rely on search engines to reach their target market. Social media now plays a vital role in...Read the story »
Optimizing websites for search engines is not a simple process that only includes keywords and links. Search engine optimization primarily deals with a website’s anatomy and its overall structure. Specifically, a webpage’s coding structure can be easily explained through web semantics. Web semantics plays an important role in SEO and greatly affect how websites are interpreted by search engine...Read the story »
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